Self-help guru Steve Harvey appears to be self-helping himself all the way to the bank with Think Like a Man, a glossy two-hour book commercial lightly disguised as a romantic comedy. This suspect affair juggles loving closeups of the dust-jacket with grinning cameos from the man himself as it spins a set of contrived case studies out of Harvey's 2009 bestseller, in which he advises "lady" readers to adopt macho tactics to snare themselves a mate (I'm paraphrasing here, but not a lot). "Don't hate the player, change the game," quips Harvey at one stage, and this sounds fair enough, because the players (Kevin Hart and Meagan Good in particular) are warm and likable, toiling manfully and lady-fully to breathe life into flyweight material. But the game is something else again: fast and loose and rigged and stacked. Beware beaming self-publicists bearing relationship advice. Those bold, bright one-liners point the way to a life of abject humiliation.